Made with Paper
Here’s a QR code and link for a playlist of songs used in HBO’s 24/7 Flyers-Rangers:
I love Spotify. I’ve discussed it online and with friends and everyone agrees that it’s made music discovery and sharing dead simple.
One of the best things about the service, and what’s really at it’s core is the ability to share music and playlists via Facebook and http links. The benefits of sharing with Facebook friends are apparent but the links are exciting because of their flexibility. You can simply transform your playlist’s address into a QR code like the one at the top of this post.
This got me thinking about how brands and experiences can be enhanced by supplying consumers with a playlist of tunes. I found a list of songs used in the the aforementioned HBO 24/7 series on the web and manually recreated the soundtrack listing in Spotify, but why didn’t HBO just post the soundtrack playlist link themselves? How about putting the QR code containing a link to a soundtrack on the back of a movie or concert ticket? There are many opportunities here, especially for advertisers. It would be dead simple to create a track list of songs to create a mood around a product or event. Advertising attempts to create a connection between products and consumers — music is something people naturally identify and connect with. It’s only a matter of time before music is used as a (royalty-free!) brand extension. I’m surprised it’s not happening already.
Stuff I like - Winter 2012 Edition
Chew - Image Comics
Rediscovering comic books in general
Saturday Casual Magic tourneys at my local comic book store - Vintage Vamps!
Continuing refinement of my home brewing understanding and the impending additions of kegged home-brews in my garage.
Worthogs - my company’s homebrew club and all the people who contribute
Game of Thrones - the novel, yup finally almost done with it - I’m on this bandwagon
The Office - it’s finally starting to come around after the painful departure of Michael Scott
Jersey Shore
Moneyball
NY Rangers hockey - 1st place in the entire NHL
My new hockey team - Grizzlies in the Sunday LAHPA league
Winter grilling
Too Beautiful To Live - Podcast
My 1.5 year old daughter - mainly because she’s really cute and likes bubbles, balloons, Elmo, bicycle helmets and her Dad
Wife - she really keeps it together for us
Work - great job, great people - can’t say enough!
Q: Is it harder to eat well when you’re touring?
A: I find that I’m almost healthier because I have to be really disciplined. I can’t eat too much before a show, [or] you go on stage feeling terrible. And I almost always visit health-food stores in every city I’m in, just to make sure there’s stuff on the bus I can eat—vegetables, fruits, lean meat, and nuts.
A: I find that I’m almost healthier because I have to be really disciplined. I can’t eat too much before a show, [or] you go on stage feeling terrible. And I almost always visit health-food stores in every city I’m in, just to make sure there’s stuff on the bus I can eat—vegetables, fruits, lean meat, and nuts.
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Zooey Deschanel. Ugh. |
